You are looking at Kaelynn's Online Portfolio

First and foremost, clarification on terms used.

Delta:
4th year of University a.k.a Final Year

Gamma:
3rd year of University

Beta:
2nd year of University

Alpha:
Foundation year


Feel free to navigate from the Left Panel under 'Labels'

Delta [Final Year]

Project title: 3D Exhibition Booth for AWAM (All Women's Action Society Malaysia)
Subject: Delta Final Year Project

Assignment:
To create a 3D Exhibition booth for a non-profit organization (AWAM) sponsored by Skechers.

(Individual Project)

Brand: AWAM
Sponsor: Skechers
Situation Analysis Topic: Sexual Crime on Women

Big Idea of the 3D Exhibition Booth:
A pillow talk concept for women to discuss current issues & hear testimonies from sexual crime survival victims.

Flow of Exhibition Booth:
1) Entrance:
Flyers & Volunteers to guide you so you fully understand what the exhibition is about.

2) Interactive Information Area
The who, what, when, where, why & how about AWAM.

3) Pillow Talk Area
-a handful of women will be given the opportunity to be a part of this activity.
-They will be involved in discussing on current issues regarding Sexual Crime on Women.
-Sexual Crime survivors will speak about their experience and give advice on how to deal with various situations.

4) Chill out Area
Resting area/for husbands to wait for their wives who are participating in the event.

5) P&P Area (Prevent&Protect Area)
A private room for each individual to watch and learn from an audio visual programme ways to prevent oneself from facing sexual crime or ways to protect oneself when faced with sexual crime

6) Autograph Area
Each signature resembles a sign of saying NO to sexual crime on women.

Goal of event: Comfort, Security & Confidence

3D Exhibition booth:

3D Exhibition Walk through

Gamma Year 3rd Semester (2007)_MMI 3

Project title: To promote Perfect Fresh&Frozen
Subject: Media Innovation Design 3

Assignment:
To promote 'Perfect Fresh&Frozen'

(Group Project)

Brand: Perfect Fresh & Frozen
Product: Fresh products

Website print screen:

3D Exhibition booth:

Panoramic View of Exhibition booth:

___________________________________________________________

Project title: TVC for footwear
Subject: Media Innovation Design 3

Assignment:
To create a TVC commercial for NOSE footwear.

(Group Project)

Brand: NOSE
Product: Footwear (High heels)
Tagline: Sense the Uniqueness

Big Idea of the TVC:
To promote NOSE footwear using a human nose as a metaphor to represent the shoes that are available in NOSE.

(this is to tease the audience to arouse curiosity before revealing the product)

Illustrations:
The paintings on the human nose represents the design that belongs to the high heel shoes of the current season in NOSE.

Below are the storyboard for the TVC and the video itself:

Storyboard page1

Storyboard page2

NOSE TVC

Gamma Year 2nd Semester (2007)

Project title: Promote a non-profit organization
Subject: Video Post Production

Assignment:
To come our with a 3minute video that promotes a non-profit organization.
In this case, we have chosen to promote CHILD ABUSE COUNCIL

(Group Project)

Software: After Effects, Adobe Premiere, SoundForge, Flash.

______________________________________________________

Project title: Movie Poster
Subject: Online Advertising

Assignment:
To design a movie poster based on a movie we have watched in class (history of the telephone)

A4 movie poster


______________________________________________________

Project title: Banner
Subject: Online Advertising

Assignment:
To create a banner to be placed on a website
(individual project)

Software: Flash

screen shots of the banner

Project title: Splash page
Subject: Online Advertising

Assignment:
Splash page design
(individual project)

Software: Flash

screen shots of the splash page

Gamma Year 2nd Semester (2007)_MMI 2

Project title: Product branding and packaging
Subject: Media Innovation Design 2

Assignment:
1. Choose a product to brand
2. Create brand name and tag line
3. Design logo, packaging, paper bag, membership card

(individual project)

Brand name: Lagunda
Product: mp4 player
Tagline: Your song, your choice

Software: Illustrator, Photoshop, 3D Studio Max, Flash, After Effects.

LOGO

2D Packaging

2D member ship card & paper bag design

3D Modeling of mp4 player

3D Modeling of product packaging


screen shots of CD GUI

screen shots of Website


3D Animation of product & packaging

Gamma Year 1st Semester (2007)

Project title: Product Packaging
Subject: Media Innovation Design 1

Assignment:
To create a logo for men's hair gel and design the packaging

(individual project)

Logo

Packaging on 3D Model

__________________________________________________________

Project title: Air Asia booth exhibition
Subject: Environmental Media

Assignment:
To design, 3D model and create a mock up of Air Asia exhibition

(individual project)

Exhibition Profile

Top View

Front View


Mock up

3D Model

__________________________________________________________

Project title: Air Asia booth exhibition
Subject: Environmental Media

Assignment:
To promote Lancome at a bus stop

(individual project)

__________________________________________________________

Project title: Advertise myself as a graphic artist
Subject: Media Innovation 1

Assignment:
By playing around with typography, we were required to sell ourself as a graphic artist by using a metaphorical item to represent us.

(individual project)

Software: Flash

Screen shots of the flash.swf

__________________________________________________________

Project title: Design the audio for a short clip
Subject: Audio Design

Assignment:
To design the audio for a silent short clip that have been assigned to us
(Group Project)

Software: Sound Forge, Sonar & Adobe Audition

__________________________________________________________

Project title: Cooperate Identity
Subject: Cooperate Identity

Assignment:
Come out with our own personal company name.
Design personal logo for company.
Come out with stationary items and design them individually

(individual project)

Company: TRU Advertising Agency
Tag line: Piercing through your creative needs.

LOGO

Name Card

Letter head

Envelope

Complimentary Slip

Memo Pad


__________________________________________________________

Project title: Website for Desa Waterpark

Subject: Media Innovation Design 1

Assignment:
To design a splash page and a webpage for desa waterpark

(individual project)

Software: Flash

splash page

home

about desa waterpark

information page

feedback page